Commercial advertising on Zippos began to appear in earnest in the early 1950's. An interesting niche for collectors are designs which reflect advertising for well-known, major brand names. Most of the early designs were line-drawn and painted by hand. In the late 1950's, etched designs began became more common place.
1948-49 two-sided Zippo for Sperry
Corporation.
In 1908, the American inventor Elmer Ambrose Sperry patented a gyrocompass
in the US.and founded the Sperry Gyroscope
Corporation in
1910 which became a major force in aviation
and aerospace instrumentation industry.
1951 Zippo for Service New Jersey
Bell Telephone Co. "Before you dig
call Telephone Repair" The Company
was part of the
Bell System, or
"Ma Bell" until its break-up in 1984.
1951 Zippo for Singer
& Co. "A Century of Sewing Service -
1851-1951". The first practical
sewing machine was
patented by Isaac Merritt Singer in
1850 who founded Singer & Company
in 1851.
1953 Zippo with a
box of Kleenex
Tissue. Kleenex
facial tissue was invented by
Kimberly
& Clark in 1924.
1952-53 Zippo with a cute Kirby
vacuum cleaner graphic and "Maid for
You!!". The Kirby vacuum is named
after James Kirby, an inventor who
built his first vacuum cleaner in
1906.
1952-53 Zippo with a Westinghouse
logo. West6inghouse
Electric Company
was founded in 1886
by George Westinghouse, "the
greatest living engineer" of his
time.
1953 Zippo for "Xerox -
Products for Xerography -
The Haloid Company,
Rochester NY" The
photocopier was invented in
1938 by the Haloid Company,
which eventually changed its
name to Xerox. This Zippo
lighter pre-dates 1959 when
Xerox introduced its Xerox
914 model which
revolutionized the document
copying industry.
1954-55 Zippo advertising
Benjamin Moore Paints,
a company which has
been producing paints
since 1883.
1954-55 Zippo for Sheraton
Hotels. The company
acquired its first hotel in
1937 and was so successful
it became the first hotel
chain listed on the New
York stock exchange.
1954-55 Zippo for
Whirlpool. Depiction is of
an automatic washer.
1955 Zippo for Whirlpool
"Wash Dry Iron
Automatically". The reverse
reads "Morley
Brothers Distributors
Saginaw, Michigan".
Whirlpool Corporation's
history dates back to
1911, when Upton Machine
Company was
founded in St. Joseph,
Missouri by Louis
Upton, to produce the first
electric,
motor-driven wringer
washer..
1955 Zippo with attached
Westinghouse logo
1955 Zippo "Colgate Party"
Whether the party was at
Colgate University or for
Colgate Palmolive, the
name most likely originated
with William Colgate who
began manufacturing soap
in 1806.
1958 Zippo with the Procter
& Gamble logo and "Procter
& Gamble Spotlight Award".
The Company began when
William Procter and James
Gamble start making and
selling soap and candles in
1937. The logo consists of a
bearded man's face on a moon
surrounded by 13
stars. There has been
some controversy about
the logo by a few who
claim that the image
has Satanic origins
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